One-to-one career coaching with Dan Oates. Compare the packages, see what is included and start with a free introduction.
Packages & pricesNo pressure. Leave with a clearer idea of what to do next.
£150
approx. $200 / €150A focused, one-off coaching conversation
One conversation. Expert perspective, clear next steps.
For a specific career challenge, decision or situation where you need expert perspective, clarity and practical next steps.
A short written recap and one or two priority actions for the next 30 days.
Full package details£400
approx. $500 / €450Three focused coaching sessions
Perspective, confidence and momentum.
Three focused coaching sessions designed to help you gain perspective, build confidence and create momentum in your career.
Renewed confidence, a clear view of what's in the way and practical actions you have committed to.
Full package details£600
approx. $800 / €700Five sessions, deeper exploration
Work out what needs to change, then plan it properly.
A deeper coaching journey for professionals who know they need a change but aren't yet clear on what that change should look like.
A considered direction, sharper positioning and a plan for the next six months.
Full package detailsMost popular
£800
approx. $1,050 / €900Eight sessions, the complete journey
From uncertainty to clarity, strategy and action.
A complete career coaching journey designed to help you move from uncertainty to clarity, strategy and meaningful career action.
Clarity, a strong professional brand and a long-term plan you're genuinely confident in.
Full package details£1,000
approx. $1,300 / €1,15018 months of ongoing career support
Your Career BFF, for the long term.
Sometimes you don't need a short-term coaching programme. You need someone in your corner as your career evolves.
Eighteen months of steady, personal career support, with Dan alongside you for the decisions that matter.
Full package detailsInternational clients welcome. Pay securely by card in your own currency, your bank handles the conversion.
Your career partner
Your goal. Your timeframe. The right accountability.
£100 / month
approx. $150 / €100Maintain and optimise your career.
Who it's for
For professionals committed to staying relevant throughout their careers.
Maintain career momentum, remain competitive in the job market and make proactive professional development decisions before a major change becomes necessary.
What you get
Your month
Up to 1 coaching or mentoring session a month, agreed actions between sessions and regular reviews of your progress.
Ongoing, with flexible career development priorities
£100 / month
approx. $150 / €100Find out morePay £100 / monthBilling starts today. Cancel anytime. Not sure which fits? The 30-minute introduction is free.
£150 / month
approx. $200 / €150Work towards your next career milestone.
Who it's for
For professionals working towards a defined career outcome.
Make meaningful progress towards a specific milestone: a new role, freelance or fractional work, a promotion or a change of career direction.
What you get
Your month
Up to 2 coaching sessions a month, agreed actions between sessions and regular reviews of your progress.
Six-month recommended programme
£150 / month
approx. $200 / €150Find out morePay £150 / monthBilling starts today. Cancel anytime. Not sure which fits? The 30-minute introduction is free.
£250 / month
approx. $350 / €300Focus intensively on your next move.
Who it's for
For highly motivated professionals ready to make their next career move a priority.
Concentrate effort on a time-sensitive career goal: securing a new role, generating interviews, building your network, moving into freelance work or pursuing a promotion.
What you get
Your month
Up to 3 coaching sessions a month, agreed actions between sessions and regular reviews of your progress.
Three-month intensive programme
£250 / month
approx. $350 / €300Find out morePay £250 / monthBilling starts today. Cancel anytime. Not sure which fits? The 30-minute introduction is free.
Start with a free 30-minute introduction. From there, every membership follows the same process: assess your situation, agree a plan, take action between sessions, track progress and review what comes next.
Track development actions and review your positioning, skills and opportunities as your priorities evolve.
Track agreed milestones and progress indicators, then review your action plan against the career outcome you are working towards.
Track actions and agreed deadlines, with frequent reviews of barriers and next steps to keep your short-term target in focus.
All three memberships are billed monthly and can be cancelled at any time. The six-month and three-month timeframes are recommended programme durations, not compulsory minimum payment commitments.
Your billing date and cancellation arrangements will be confirmed before you subscribe. Cancelling future payments is separate from the refund policy for payments already made.
International clients welcome. Pay securely by card in your own currency, your bank handles the conversion.
“Let’s work out what comes next.”
12 years across recruitment, HR and career consultancy
“The cost surprised me too. Way more accessible than I expected for the level of support you get.”
Who you'll be working with
Twelve years helping people make career decisions across HR, recruitment and consultancy, with deep experience in communications, digital and innovation. Careers BFF exists to make high-quality career support accessible: the rigour of a consultancy, the honesty of a friend who knows the industry.
More about the approachMore on the testimonials page.
“Dan helped me find real career direction and the confidence to pursue what's next. I came out with clear positioning and a plan I could actually act on.”
Carolyn Laing
Senior Marketing & Brand Leader
“Dan overhauled my CV and LinkedIn and completely changed how I show up online. I started getting approached for the roles I actually wanted.”
Will Flynn
Marketing & Growth Lead
“Dan helped me get unstuck, prioritise what mattered and move forward with confidence. His honesty made all the difference.”
Paula Sánchez Navarro
International Marketing Leader
This is about more than improving your CV.
Simple, structured, without feeling rigid. It starts free.
A free, no-pressure conversation about where you are.
You'll be pointed to the right next step, paid or not.
One session, a package or ongoing mentorship, at your pace.
You need space to process what's happened, rebuild your confidence and work out what comes next.
A note on the phrase: Career Therapy is how we describe supportive career coaching and practical emotional support related to work. It is not clinical therapy, counselling or mental-health treatment, and is not a replacement for professional medical or psychological services.
Name, email and what's going on. Honest recommendation back, even if paid coaching isn't the right next step.
No pressure. Leave with a clearer idea of what to do next.
Free 30-minute introduction · Packages from £150 · Klarna & Clearpay where eligible
